To be successful in today’s market and to attract the largest number of potential customers, web merchants must compete for a top spot in the search engines. Search engine optimization, PPC advertising, custom link building strategies, statistical analytics and a host of other unique tools have proven effective in generating more visitors and more sales to merchant sites. Red Carpet Web Promotion offers the following services to cause an increase in visitors, leads and sales for your website:

1. Search Engine Optimization (SEO)
   After thoroughly analyzing your website, we identify all of the changes that should be made so that your site will rank higher in the search results. Our recommendations take into account the latest search engine ranking criteria and include search engine optimization suggestions for the pages on your website.
2. Digital Advertising
   Advertising programs such as Google AdWords and Microsoft adCenter offer paid placement above and to the right of regular “organic” results. These ads are priced on a pay per click (PPC) basis. We can setup and manage your pay per click program with search phrases and ad text chosen to reach your target audience. This will increase your brand awareness, your conversions, and your return on investment (ROI). With this program you can gain exposure to over 95% of all Internet consumers.
3. Social Media Marketing
   With the rise of Facebook, Digg, Flickr, YouTube, Squidoo and many other social networking sites, opportunities have arisen that we can take advantage of. We propose to use social media sites in order to increase the engagement with your brand and your website.
4. Authority Building Strategies
   Your site’s authority on the Internet has a major impact on your online success. Search engines rely on indicators such as content, posts, links, mentions and shares to determine search engine positions. Social media sites, industry links and the quality of the content on your site play an important role in establishing your website’s authority. Our authority building strategies create and leverage new and interesting content to build your website authority and promote brand awareness.
5. Usability Improvements
   A website’s usability is defined by the quality of the site’s user interface. Improving your website’s usability will turn more visitors into repeat customers by making it easier for them to navigate to the most relevant pages.
6. Banner Advertising
   Generate awareness by getting your ads in front of consumers on websites that they browse. You can also target ads to people who have already visited your site to remind them of your message even if they did not make a purchase..
7. Other Services