Read this convincing article that gives some teeth to the importance of SEO.
Here is a glimpse:
“Leads generated through SEO close at around 14.6 percent while leads from other channels close at an average of 1.7 percent. -HubSpot”
“The #1 organic result gets nearly twice as many clicks as the #2 result. –Chitika/ Search Engine Land”
Jason Campbell is the co-founder of Red Carpet Web Promotion Inc. Jason's interest in web design, search engine optimization and social network applications grew out of his studies at Concordia University in Communications Studies. Jason and his family live in the Mountain ski village of Sutton Qc. He works in both English and French languages.